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About Reel Estate
Building the Future of Real Estate Social Media
Building the Future of Real Estate Social Media
Reel Estate is a Texas-based SaaS platform built to simplify and elevate how real estate professionals market their listings online. We launched on August 1st, 2025, with one clear goal: to make high-quality video content creation effortless, affordable, and accessible for every agent, builder, and investor.
At our core, we're a people-first company—founded by real estate professionals, for real estate professionals. We understand that time is your most valuable resource, and content creation often feels like a luxury you can't afford. Reel Estate was created to solve that problem.
Reel Estate exists to empower real estate professionals with powerful, AI-driven tools that make social media marketing simple and effective.
Every product we build serves one of two purposes:
Our technology automates the hardest parts of content creation—so you can focus on listings, clients, and closing deals, not on editing videos.
The idea for Reel Estate began when CEO Harrison Kaye, a licensed real estate agent, recognized a common challenge: agents knew they needed to create consistent, high-quality social media content but didn't have the time, skills, or budget to do it at scale.
While experimenting with video creation tools, Harrison realized that the process could be automated with emerging AI technology. That insight became the foundation of Reel Estate—a platform designed to turn listing photos into dynamic short-form videos in seconds.
To bring the vision to life, Harrison partnered with longtime friend and business collaborator Cody DeBaun, who joined as COO. Together, they built a company that merges creativity, automation, and real estate expertise into one seamless platform.
Co-Founder & CEO
Licensed real estate agent and entrepreneur with a vision to revolutionize property marketing through AI automation
Co-Founder & COO
Business strategist and operations expert dedicated to scaling innovative technology solutions for real estate professionals
Reel Estate's first product focuses on photo-to-video automation, instantly transforming listing photos into professional short-form videos optimized for social media.
The platform has since expanded to include a video editor, content library, and tools for automated publishing and social management—with many more innovations on the way. Every feature is designed to help real estate professionals market smarter, faster, and more effectively.
Reel Estate is redefining what real estate marketing can be. By combining AI, automation, and industry insight, we're creating a world where producing engaging, professional content is no longer a barrier—it's a standard.
We're here to make real estate social media simple, powerful, and accessible to everyone.
Reel Estate
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